BRAZIL - (YOU GOTTA) FIGHT FOR YOUR RIGHT (TO LATTE)
Sitio Jacutinga, Poço Fundo, Minas Gerais
Milk chocolate, hazelnut, creamy, blueberry
Brazil is the largest coffee growing country in the world - the sheer size and scale of the place is mind-blowing. On our recent trip to the South Minas Gerais region, we drove for hours, and were surrounded by coffee everywhere we went, and we saw only a tiny fraction of one coffee-growing region. In such an enormous country, and in a coffee production industry that exports about 2.6 billion kilograms of coffee per year, it would be easy to get lost in the scale and the generic nature of Brazilian coffee.
So we're thrilled to be able to share the coffee from one family with you. Osmar Pereira, his wife, and their family live in a little community called Jacutinga, about 40 minutes drive from the town of Poço Fundo. There are 11 families that live within the Jacutinga community, and they live in the most beautiful setting - surrounded by cascading waterfalls, at the head of a green, verdant valley, 1200 metres above sea level.
Osmar grows Red and Yellow Catuai on a couple of different hillsides (you can see it in one of the photos), and produces about 30 bags per year, and we have 1/3 of those. Next year, we want to buy everything he produces. We're also intending to help the community to establish a better facility for drying their coffee, which will result in better quality next year. Of the £5.95 that each 250g bag costs, £1 will be going to fund this project as a direct premium, on top of the other support that we have committed. For the kg bags, it's £4 of every £22.00. You can read more about this partnership on our journal - it is in it's infancy, but we're hoping to have more details for you soon.
This is a classic Brazil coffee - smooth, sweet, and well balanced. We get tastes of milk chocolate, hazelnut, and a really creamy body. In espresso, there is a hint of soft blueberry also, and in milk drinks you'll find caramel and biscuit flavours also. In filter, it's a guaranteed crowd-pleaser with chocolate and nut flavours.